ZOGUE. A Movement

Where High-Fashion & the Blockchain collide

ZOGUE.
3 min readFeb 16, 2022

About ZOGUE.

ZOGUE. was formed in 2021 by a group at the cross-road of fashion, tech and crypto. We had a shared passion for disruption and intersectional creativity, and formed ZOGUE. to realise our desire of forming a space which empowers creatives searching to design the future.

Fundamentally, ZOGUE. is a movement. Porting what was once isolated into a single amorphous form. For us, the future is clear. It will be formed of ‘irl’ brands, metaverse brands and those that sit between.

ZOGUE. will play its part in creating that future.

The gateway to forming this powerful dream is through the ZOGUE. NFT Genesis collection. A collection of 2550 algorithmically generated characters with over 150 attributes living on the Ethereum Blockchain. The team have worked meticulously for months to create pieces of actual art and we look forward to sharing more over the coming weeks. NFTs were chosen as the initial art medium because they hold community and decentralisation at their core and these are key values for the movement.

The vision

ZOGUE. has 6 key parts:

  1. Unique 3D art
  2. Events
  3. ZOGUE. Grant
  4. Clothing
  5. Hybrid creative & crypto native community
  6. Tech-immersion

Each of these parts work synergistically to form ZOGUE. You can find out more about each of these via our website and Discord server.

ZOGUER Sneak Peak

ZOGUE. Grant

We’d like to draw particular focus to the ZOGUE. Grant. Our central belief is that talent is dispersed everywhere and so we wanted to create a way to tap into and encourage this dispersion of creativity. Out of this came the ZOGUE. Grant.

The grant provides select NFT holders with $5–20k worth of funding* to build fashion, creative or Web3 projects (hybrids encouraged). They will also get access to the wider talents of the community, a cohort of fellow ZOGUE. grant recipients and guidance from the ZOGUE. team.

The only caveat, the ZOGUE. community must be brought on the journey. Therefore, the grant provides benefits not only to the NFT holders who made it through the application process, but also to the remaining NFT holders who’ll receive early alpha alongside preferential benefits from the projects launched.

*Provided initial drop reaches certain thresholds. T&C will be released via the application form

Community made video

What’s next

The ZOGUE. NFT Genesis collection is the first step along our roadmap. Over the next few weeks we will reveal more about how to participate in this initial NFT mint.

For the most up to date information, join our discord. We look forward to seeing the growth of the ZOGUE. community.

You do not want to miss what’s coming:

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